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Leading Crypto Marketing Agency

Surgence Labs is a crypto marketing agency delivering full-stack go-to-market execution for crypto and blockchain teams. We've partnered with 100+ Web3 teams across DeFi, gaming, infrastructure, and consumer crypto and driven $300M+ in client revenue through a unified distribution approach combining creators, community, product loops, and performance.

Trusted by

Trusted by Leading Infra, DeFi, and Blockchain Teams Worldwide

We deliver crypto marketing strategies, token launch marketing, community growth, KOL and influencer marketing, creator activation, and end-to-end growth across the full funnel.

Global Web3 Marketing Team of 40+ Specialists

Surgence Labs is a cryptocurrency marketing agency and Web3 go-to-market partner, powered by a global team of 40+ specialists across strategy, growth, content, community, design, and technical marketing. Led by founders Julian Stafford and Vinh Nguyen, we operate as an embedded growth partner for blockchain, DeFi, and crypto-native teams.

Headquartered in Dubai, our distributed team spans multiple regions and time zones, enabling continuous execution across narrative development, token launch marketing, KOL activation, community systems, and post-launch retention.

Every engagement is structured to turn attention into measurable outcomes, including user growth, wallet activity, liquidity, and long-term ecosystem traction. When teams compare crypto marketing firms, they choose Surgence for hands-on execution and GTM systems that scale.

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Surgence hosts a flagship event in Dubai Token2049

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Our strategy team will analyse your ecosystem and provide a tailored high-level strategic document of recommendations as part of our selection process for our GTM program.

Crypto Marketing Agency Scaling Blockchain Projects From Launch to Market Leadership

As a premier crypto marketing agency, our approach is built for the hard part of Web3 growth: keeping momentum after launch. We connect narrative and positioning to a single execution system that includes token launch marketing, creator and KOL activation, community growth, and post-launch retention. Instead of running isolated campaigns, we build distribution loops that keep demand, users, and liquidity moving in the same direction. The result is measurable traction you can track in real terms, including active users, wallet activity, onchain engagement, and long-term ecosystem growth.

Work with us

10,000,000+

Followers Grown

We scale X, Instagram, and TikTok for Web3 and crypto brands through narrative-driven content, viral growth loops, and platform-native distribution strategies designed for sustained engagement.

$300M+

Generated Through Launches and Growth Campaigns

From token launches and ecosystem raises to product revenue, we architect growth engines that turn marketing execution into measurable capital, deposits, and long-term protocol demand.

$5B+

TVL Captured

We've helped protocols convert attention into real deposits at scale designing the funnels, incentives, creator distribution, and community systems that move users from "interested" to TVL onchain across multiple ecosystems.

+2000

KOL and Community DAOs

We activate and manage global networks of crypto KOLs and creators to drive authentic distribution, narrative reinforcement, and sustained visibility across Web3 social channels.

500+

Web3 Marketing Campaigns Executed

Our experience spans testnets, mainnets, NFT launches, DeFi protocols, Layer 1 and Layer 2 ecosystems, and post-TGE growth, all executed through integrated go-to-market systems.

200+

Blockchain Ecosystems Supported

We have supported launches and growth across multiple chains and ecosystems, providing strategic marketing, distribution, and community execution tailored to each network's dynamics.

Full-Stack Crypto Marketing Services

From strategy to execution, we deliver end-to-end marketing solutions that drive real growth for Web3 projects.

Web3 Go-To-Market Strategy

Token Launch & TGE Execution

Brand Positioning & Narrative

Social Media Marketing

KOL & Creator Marketing

Community Growth & Operations

Onchain Acquisition & Airdrop Campaigns

Growth Marketing & Distribution

Product Marketing & UX Strategy

Analytics & Performance Measurement

Ecosystem Growth & Partnerships

Retention & Lifecycle Marketing

Virality Engineered:
Real Campaigns, Real Impact.

Our campaigns have been recognized by top founders, creators, and investors.

Proven GTM. Verified Impact.

Scaling Web3 projects from stealth to market dominance—case studies from our most successful launches.

Why Choose Surgence

Most agencies run campaigns. We build the system behind the growth — strategy, execution, and distribution as one connected engine.

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01

One Integrated GTM System

Most crypto marketing campaigns fail because strategy, execution, and distribution are treated as separate problems. We don’t work that way. Surgence Labs operates as an embedded growth partner, aligning narrative, launches, creators, community, and performance into one GTM system.

02

Real Outcomes, Not Vanity Metrics

Our Crypto marketing agency has executed across DeFi, infrastructure, L1s, L2s, and consumer crypto, with experience navigating token launches, liquidity events, and post-launch retention in real market conditions. We focus on outcomes that matter onchain, including users, wallet activity, liquidity, and ecosystem traction, not vanity metrics.

03

Proven Execution at Scale

With a global team of specialists and a proven execution playbook, we help teams move faster, launch cleaner, and sustain growth well beyond the initial hype cycle.

Our Locations

Surgence Labs works globally across the major Web3 hubs. Our distributed team supports founders across time zones with go-to-market execution that fits local markets while staying aligned to one growth system. Here are some regions we support:

We're a fast-growing team

We're always on the lookout for passionate, dynamic, and talented individuals.

Julian Stafford (a.k.a ruthybuilds)

Julian Stafford (a.k.a ruthybuilds)

Co-Founder

Esteemed

Esteemed

Co-Founder

McTyasha

McTyasha

Head of Growth

Meta Gandhi

Meta Gandhi

Head of KOL Management

Karsha

Karsha

Head of Marketing

Zeno

Zeno

Head of Community

Strekk

Strekk

Head of Operations

Rishab

Rishab

Marketing Manager

Ten Eight

Ten Eight

Project Manager

Jon

Jon

Project Manager

Rush

Rush

Project Manager

Aybee

Aybee

Business Development Manager

Optimus Prime

Optimus Prime

Project Manager

Aqsa

Aqsa

KOL Manager

Parina

Parina

Marketing Manager

Zabi

Zabi

Business Development Manager

Basti

Basti

Marketing Associate

HugeHen

HugeHen

Marketing Associate

Chuks

Chuks

SEO Expert

Trusted by Industry Leaders

Hear from founders and executives who have partnered with Surgence Labs to scale their Web3 projects.

Rastislav

Rastislav

CEO, QORPO WORLD

Surgence Labs helped us scale QORPO WORLD to $1B+ FDV and position the project as one of the leading tokens in Q1. Their Web3 go-to-market execution, community growth strategy, and relentless pace made a measurable difference.

$1B+ FDVWeb3 GTMToken Marketing
Jimi

Jimi

Co-Founder, IOPn

Surgence Labs helped scale IOPn's Layer 1 into a leading ecosystem, driving real traction through smart positioning, community building, and full-funnel growth.

Leading L1 EcosystemCommunity BuildingNarrative
Vova Sadkov

Vova Sadkov

Founder, Lab Trades

Surgence was instrumental in helping Lab Trades reach $500M FDV, accelerating growth across our trading ecosystem with high-velocity Web3 marketing execution.

$500M FDVWeb3 MarketingGrowth Strategy
Lydia

Lydia

Head of Partnerships, DWF Labs

The Surgence team has been outstanding to work with—few partners match their speed, commitment, and execution quality. They consistently bring fresh perspective and follow through.

Trusted Web3 PartnerPartnershipsExecution
Connor

Connor

CMO, ORBT Protocol

Surgence was a pleasure to work with, executing full-scale marketing and product campaigns that generated $1B+ in community onchain value.

$1B+ Onchain ValueMarketing CampaignsProduct Campaigns

Listen To Crypto Marketing Info On The Go

Conversations with founders, operators, and marketers building at the frontier of Web3.

Learn More About How
Web3 Companies Scale

Crypto Marketing Agency FAQs

We operate as an embedded growth partner, not a vendor. Strategy, execution, and distribution are built as one system, with a focus on measurable outcomes like user growth, wallet activity, liquidity, and long-term ecosystem traction.

The best crypto marketing agency is one that combines strategy and execution with real on-chain results. Surgence Labs serves as an embedded go-to-market partner for blockchain teams, delivering token launch marketing, community growth, KOL activation, and GTM systems designed to drive users, wallet activity, liquidity, and long-term adoption.

A crypto marketing agency helps blockchain and crypto projects launch and grow by managing positioning, token launch marketing, community systems, creator and KOL campaigns, and post-launch retention. The goal is to turn attention into real users and on-chain engagement.

A crypto marketing agency focuses on Web3-native growth, including token launches, on-chain acquisition, community-led distribution, and ecosystem growth. Unlike traditional agencies, success is measured in users, wallets, liquidity, and protocol activity, not just impressions.

Yes. If you are looking for a crypto marketing agency in Dubai, New York, Australian, Singapore and other major crypto hubs, we’ve got you covered. We work with Web3 and crypto-native teams globally and our distributed team operates across multiple regions and time zones, allowing us to support launches, growth, and ongoing execution without geographic constraints.

Crypto and Web3 marketing focuses on growing blockchain-based products through community-led distribution, token launch strategy, creator and KOL activation, and onchain user acquisition. Unlike traditional marketing, success is measured by real adoption such as active users, wallet activity, liquidity, and retention.

To learn more about how Web3 marketing works in practice, you can explore our blog for in-depth guides, frameworks, and real-world examples.

We track adoption signals, not just reach. That includes self-propagation (users sharing and explaining the campaign), behavior clusters across Discord, product, and on-chain actions, and the second meaningful action when users return without extra incentives. We also look for community questions shifting to “what’s next?” and early retention stabilizing before growth scales.

There’s no fixed cost because effective crypto marketing isn’t one-size-fits-all. The best Web3 marketing strategies are tailored to your product stage, market, timeline, and growth goals.

To understand what approach makes sense for your project, schedule a call with our co-founder to discuss a strategy aligned with your objectives.

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Leading Web3 marketing agency & GTM partner. We transform projects from concept to market dominance.

SURGENCE IS A REGISTERED TRADEMARK